Media & Marketing
Serving the Industry and our Community
Our new marketing manager, Jillian Danson, is working to modernize Drake’s digital presence with a new website, search optimization, socials, and connecting us with our partners & integrators for more effective cross-marketing initiatives. She’s also working on updating our catalogs, Drake’s representation on Middleby’s app, and overhauling how customers & potential customers see us and find our latest offerings.
We’re also investing in our community (links to Cavalier Robotics, Stuart’s Draft Middle School STEM club with their national awards, Waynesboro Chamber of Commerce, the local food bank, and a link to our partner’s & integrations page.
New Website
Sleek, modern website with easy navigation, new videos, & upgraded search features. Also, a client log-in portal to access manuals & other info.
SEO Optimization
Use our fancy new website to capture more market share through optimized organic search: rankings, snippets, features, & technical SEO to boost B2B visibility.
Cross-Marketing
Work with Drake’s integration partners, global sales agents, & other Middleby brands to amplify our impact in cost-effective ways – like reach, social media, & backlinks.
Print & Promos
Renewing our catalog, spec sheets, & display items to help Drake sales, promotion, & boost trade show displays. Also, new shirts & giveaway items!
